PSA
EVENT 
VISUAL DESIGN
Opening event.
PSA was a French multinational automotive manufacturing
company that produced automobiles under the Peugeot,
Citröen, DS, and Opel brands. The event was to launch a
new showroom. The evening's theme was French culture.
company that produced automobiles under the Peugeot,
Citröen, DS, and Opel brands. The event was to launch a
new showroom. The evening's theme was French culture.
DATE
September 2019
ROLE
Visual Designer
COMPANY
Brandini Spa
APPROACH
The communication to introduce and promote the launch event had to trigger the uniqueness of the occasion and the french mood. I had researched some elements that told France without being too referential. I used the flag's colors but adjusted the balance for not being explicit. I made the French rooster the protagonist by redesigning its shape.
APPLICATION
